Do you have a “cool” shipping idea? The Hershey Company recently launched a crowd-sourcing campaign on NineSigma to seek out the next big innovation in shipping, specifically, shipping cold chocolate to warm climates. According to the contest website, Hershey is looking to develop “a lightweight, affordable shipping system that will keep chocolate close to the temperature at which it was packed, 75°F or below, for Read More
Patents and Open Innovation
Patents and open innovation - friends or foes? IP lawyer and Penn State law professor Clark D. Asay writes that open innovation communities subscribe to the view that "patents stifle rather than promote innovation". Asay believes that "it has become conventional wisdom in open innovation circles that patents threaten their very way of life". On the other hand, a recent article from Intellectual Asset Magazine Read More
