Our website analytics tell us this is one of our most popular articles. If you think we might be able to help you or your business, email info@clark.law and mention this article for a complimentary 30-minute consultation. Washington Redskins, Lady Antebellum – 2020’s Effect on Trademarks We can all agree that 2020 has been unprecedented. Most of the world continues to deal with the effects of the COVID-19 Read More
How Our Law Firm Accidentally Prepared for the COVID-19 Outbreak
Several of our clients and friends have recommended that we publish an announcement that our firm is “open for business” and that we’re “ready and available” to serve our clients. It never occurred to us to do that. I am writing this article to explain why, because it illustrates one of our core values so well. CLARK.LAW Core Value #2: Embrace Technology As many of you know, we have worked hard in recent Read More
COVID-19 Stay at Home Rules – How Do I Know if my Business is “Essential” and How Do I Prove It?
A growing number of states and local municipalities have issued “stay at home” orders to control the spread of the coronavirus outbreak. The result is a hodge-podge of local and state directives, and experts predict soon over half of all Americans will be under instructions to stay home. By now most people know that “essential businesses” like food suppliers and healthcare operations are permitted to stay Read More
Is Coronavirus (COVID-19) Affecting Your Business? Your Legal Contracts May Save You.
As a business owner or executive, reading through the legalese of your key contracts might not be high on your list of priorities when you’re figuring out how to survive a global pandemic. I have news for you - buried among dozens of pages of ten-dollars words might be a contract terms of great importance: the force majeure clause. What is a force majeure clause? A force majeure clause in a contract Read More
7 Cash Flow Tips You Overlooked
When it comes to your business’s cash flow, there are some things that are out of your control -- when a customer decides to pay an outstanding invoice or the length of your Accounts Receivable list, for example. However, you are in control of a huge part of your business’s cash flow, and we’ve compiled a few tips you might have overlooked. In order for Profit First to work the most effectively in your business, Read More
What "Should" Your Profit Be?
A lot of businesses learning about Profit First ask, and sometimes don’t get a very satisfactory answer to the question “What should my profit be?” How profitable should my bakery, my marketing firm, my construction company, whatever it is, how profitable should it be? What is the percent I should be shooting for? People want some kind of magic answer so they know the number they need to reach. They want to look at Read More
Don’t Grow Broke – Why So Many Business Owners Don’t See the Rewards from their Business
Whenever you grow your business, you spend money before you know the results, or return on that money (i.e. sales). The faster you grow and the more you grow -- the faster that growth sucks cash out of your business! There is only one place money can come from to fund growth, your profits. So your growth can’t exceed the money you have available in profits or you start to “grow broke.” Watch our Law Firm Read More
What you can cut and what you must never cut! Dynamic vs. Static Overhead
When you agree to follow the Profit First system in your business, you decide right then and there to let the business struggle so that you don’t have to. The next step is to make a plan for how your business will no longer struggle, but survive and thrive! How does your business survive? There are two ways. One way is to cut the waste in your business (and make sure you’re cutting the right waste). Watch our Law Read More
Where your Profit is, and how you can be profitable tomorrow . . . and forever
In Profit First you take a percentage of dollars off the top of all revenue that comes in. Before you do anything else, before you pay for anything in the business, you take your profit, first . . . and the business must live on what’s left. A question that we’ve found a lot of business owners asking is, Where is the profit? What they’re really saying is, sure taking a percent in dollars off the top of every Read More
Introducing . . . Profit First Fridays!
In this 12-week series, we share the changes, big and small, that you can make in your business to 1) increase and stabilize your profits, 2) see and manage your cash flow more proactively, and 3) slay the cash eating monster that stalks owners of small businesses. First off … let’s talk about “profit.” Lately, that word has become charged within the business community. How you see profit, and how you Read More





